Crowdfunding platform “Grains of Truth” has become one of the most successful cases at the 2021 Ukrainian Creative Stories – the main professional event in the field of creativity that has united three festivals of creativity, Kyiv International Advertising Festival, ADC * UA Awards and Ukrainian Design: the Very Best of 2021.
In particular, Postmen DA, a communication partner of the Holodomor Museum Foundation that had created the identity of the platform, its communication strategy, ad campaign launch and promotion of the “Grains of Truth” project,was awarded in seven nominations at the Kyiv International Advertising Festival and ADC * UA Awards.
Additionally, the platform’s branding won “gold” under the “Design” (Corporate Brand Identity)category within the ADC * UA Awards competition for the best Ukrainian works in the field of advertising and communication design.
The jury of the 22nd Kyiv International Advertising Festival that identifies the best among the leading communication agencies in Eastern Europe, the Baltic States and other countries in Europe and Asia, decided on the victory and awarded the “Grains of Truth” project in the following categories:
– “Gold” in digital & mobile craft (interface & navigation (UX / UI);
– “Gold” in social / charity / non-profit;
– “Bronze” in community building (public relations);
– “Bronze” in direct marketing (use of digital platforms);
– “Bronze” in positive change – non-profit (design);
– “Bronze” in positive change – non-profit (integrated campaigns).
At the same time, at 2021 Ukrainian Creative Stories, Postmen presented its many othercases which had been developed for informational campaigns of the Ministry of Culture and Information Policy, UNICEF Ukraine, the State Arts Agency of Ukraine, Basis Research School and other partners. According to the results of the Kyiv International Advertising Festival, Postmen DA is recognized as the most creative agency in Ukraine.
We sincerely congratulate the Postmen team and wish them continuous success inimplementing the most important initiatives, helping the civil sector participate in cultural events, bringing in the style of high level tocharity and creativity in Ukraine.Share